Building An International Financial Services Firm: How Successful Firms Design And Execute Cross-border Strategies.

Building An International Financial Services Firm: How Successful Firms Design And Execute Cross-border Strategies

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ISBN details

  • ISBN 10: 0199535205
  • ISBN 13: 9780199535200


Overview

This book explores the issues that arise for banks in their strategic choices as they move into new international markets. It focuses on fundamental strategic decisions such as when, where, and how to enter foreign markets and how to design the organizational architecture of the multinational financial services firm.

Other Details

  • Publisher: Oxford University Press
  • Edition: 1
  • Pages: 240
  • Date Published: 2009
  • Authors: Markus Venzin