The Oxford Handbook Of International Business (oxford Handbooks).

The Oxford Handbook Of International Business (oxford Handbooks)

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ISBN details

  • ISBN 10: 0199593442
  • ISBN 13: 9780199593446


Thirty-two international scholars contribute 28 chapters surveying and synthesizing the current literature on international business. Coverage includes the history and theory of the multinational enterprise (MNE); the political and policy environment; strategies of MNEs; managing various aspects of the MNE, including innovation and information technology, marketing, finance and accounting, culture and human resources, and environmental policy; business systems in Japan, Latin America, China, Pacific Asia, and the transitional economies; the direction of academic research activity; and MNEs and public policy. Annotation c. Book News, Inc.,Portland, OR

Other Details

  • Publisher: Oxford University Press
  • Edition: 2
  • Pages: 880
  • Date Published: 2010-10-21
  • Authors: Alan M. Rugman