From the Back Cover Key Benefits: This continues to be the only text on the market to systematically make the link between communication and leadership. The new edition provides the best informed authorship, top-flight research, accessible pedagogy, and innovative package. Key Topics: Provides an overall model of communication that applies to all social contexts. Major emphasis on student skill-building, and a well-balanced presentation of theory and practice. Markets Courses in Introduction to Speech Communication, Oral Communication, and Communication Processes.
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