A straightforward, comprehensive marketing text providing clear coverage and current examples of marketing concepts, topics, emerging issues, and technologies.
- Author(s): Cara MariAnna
- Publisher: Holtzbrinck
- Language: en
- Pages: 224
- Binding: Hardcover
- Edition: 2003
- Published: 2002-10-30
- Dimensions: Height: 9.21 Inches, Length: 6.1401452 Inches, Weight: 1.04 Pounds, Width: 0.5618099 Inches
- Estimated Delivery: Nov 28, 2025