• Contemporary Strategic Marketing

Contemporary Strategic Marketing

0.0 (0 reviews)
Out of stock
N/A
Free Shipping within the US
Est. Date: Nov 29, 2025

This text is designed to be a complete resource for single semester modules. It has a useful combination of text, case studies and readings. A comprehensive lecturers' website includes extensive answers, slides of tables, figures and learning objectives. The text encourages the student to engage with the debate itself and not just the theory. Topics are tackled in creative ways and include the innovations and developments in the field.

  • Author(s): Ross Brennan, Paul Baines, Paul Garneau
  • Publisher: Palgrave Macmillan
  • Language: en
  • Pages: 380
  • Binding: Paperback
  • Published: 2003
  • Dimensions: Height: 0.79133858187 inches, Length: 7.72047243307 inches, Weight: 1.69094554954 Pounds, Width: 4.93307086111 inches
  • Estimated Delivery: Nov 29, 2025
Customer Reviews
0.0 (0 reviews)
No Reviews Yet

Be the first to review this book!