• Managing Cultural Joint Ventures An Identity-Image View

Managing Cultural Joint Ventures An Identity-Image View

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Est. Date: Nov 28, 2025

This book provides an in-depth exploration of two key aspects of managing cultural collaborations: managing the multiple identities of venture participants and managing the diverse images and brand relationships.

  • Author(s): Tanja Johansson, Annukka Jyrämä, Kaari Kiitsak-Prikk
  • Publisher: Routledge
  • Language: en
  • Pages: 130
  • Binding: Hardcover
  • Edition: 1
  • Published: 2022-09-05
  • Dimensions: Height: 8.499983 Inches, Length: 5.499989 Inches, Weight: 0.9259415004 Pounds, Width: 0.51 Inches
  • Estimated Delivery: Nov 28, 2025
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