An introduction to strategic management, this book incorporates three themes throughout each chapter: globalization, the natural environment and technology. It focuses on skill-building in all the major areas of strategy formulation, implementation and evaluation.
| ISBN-13: | 9780134860114 |
| ISBN-10: | 013486011X |
| Publisher: | Prentice Hall |
| Publication date: | 1997 |
| Edition description: | 6th |
| Pages: | 352 |
| Product dimensions: | Height: 9.99998 Inches, Length: 8.03148 Inches, Weight: 4.49081627694 Pounds, Width: 1.77165 Inches |
| Author: | Fred R. David |
| Language: | en |
| Binding: | Hardcover |
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