This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.
| ISBN-13: | 9780333615232 |
| ISBN-10: | 0333615239 |
| Publisher: | Macmillan Education UK |
| Publication date: | 1995-06-12 |
| Edition description: | 1995 |
| Pages: | 392 |
| Product dimensions: | Height: 9.21 Inches, Length: 6.1401452 Inches, Weight: 1.30734121366 Pounds, Width: 0.8 Inches |
| Author: | François Vellas, Lionel Bécherel |
| Language: | en |
| Binding: | Paperback |
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