Marketing is designed to provide learners with an understanding of the environment within which consumers function.
| ISBN-13: | 9780631201823 |
| ISBN-10: | 0631201823 |
| Publisher: | Wiley |
| Publication date: | 1997-07-14 |
| Edition description: | 1 |
| Pages: | 614 |
| Product dimensions: | Height: 9.75 Inches, Length: 6.75 Inches, Weight: 2.4581542213 Pounds, Width: 1.25 Inches |
| Author: | Elizabeth Barnes, Richard Meyer, Bob McClelland, Hildegard Wieseholfer, Mike Worsam |
| Language: | en |
| Binding: | Paperback |
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