Healthcare of the Well Pet

A practical book describing ways of implementing health care programmes in small animal practices. In the initial chapters, practical "how-to" aspects such as client reminder and recall systems, marketing, use of staff time and more are discussed in general terms. Also covers specific types of programs in detail by first presenting theory and scientific background, and then demonstrating how this information can be presented to clients effectively to convince them of the benefits to their pets of preventative health care.Information about preventive healthcare assembled in a single volume for the first timePractical application of aspects of preventive healthcare discussed by internationally recognised contributorsExplains to practitioners and other members of practice staff how preventive healthcare can be integrated into daily running of the practiceChapters on behaviour and breeding show how veterinary practitioners can help prevent problems through owner educationDiscusses how veterinary practices can help owners to become truly responsible for the health and welfare of their pets