Based partly on IBM's own transformation and partly on the transformation that IBM has helped clients to achieve, this book shows how companies can increase sales and improve margins by introducing a range of solutions. It emphasizes the need to continually exceed customers' expectations.
| ISBN-13: | 9780749441722 |
| ISBN-10: | 0749441720 |
| Publisher: | Kogan Page Publishers |
| Publication date: | 2004 |
| Edition description: | New Edition |
| Pages: | 278 |
| Product dimensions: | Height: 9.34 Inches, Length: 6.34 Inches, Weight: 1.2611323235448 Pounds, Width: 1.14 Inches |
| Author: | Mark Vincent Cerasale, Merlin Stone |
| Language: | en |
| Binding: | Hardcover |
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