This book shows how the people carrying out industrial commercial development perform the vital functions and deals with the organization and structure of commercial development. It describes the change in thinking of chemical companies from a product-oriented outlook to a business-oriented one.
| ISBN-13: | 9780824767709 |
| ISBN-10: | 0824767705 |
| Publisher: | CRC Press |
| Publication date: | 1978-11-01 |
| Edition description: | 1 |
| Pages: | 320 |
| Product dimensions: | Height: 9 Inches, Length: 6 Inches, Weight: 1.29852272318 Pounds, Width: 0.88 Inches |
| Author: | N. Giragosian |
| Language: | en |
| Binding: | Hardcover |
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