MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 5E, International Edition provides the most accurate and current information on the management techniques used in the electronic and digital media industry. Written clearly and concisely, this text covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web and mobile) industries.
| ISBN-13: | 9781111836856 |
| ISBN-10: | 111183685X |
| Publisher: | Wadsworth/Cengage Learning |
| Publication date: | 2013 |
| Edition description: | 5th edition |
| Pages: | 307 |
| Product dimensions: | Height: 9.13384 Inches, Length: 7.40156 Inches, Weight: 499 Grams, Width: 0.55118 Inches |
| Author: | Alan B. Albarran |
| Language: | en |
| Binding: | Paperback |
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