• Managerial Cognition and Strategic Management Rethinking Internationalization Strategies

Managerial Cognition and Strategic Management Rethinking Internationalization Strategies

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Overview

Although the study of strategy or company strategic management has been discussed in literature throughout recent years, there is a need for increased attention in the topic of the strategist's mindful process. This book discusses the need to consider managerial cognition when addressing any strategic management related topic, as well as how strategy is really formed in the inner mind of the strategist.

Product Details

ISBN-13: 9781616689292
ISBN-10: 1616689293
Publisher: Nova Science Publisher's
Publication date: 2011
Edition description: UK ed.
Pages: 231
Product dimensions: Height: 10 Inches, Length: 7 Inches, Weight: 1.34041055296 Pounds, Width: 0.75 Inches
Author: Teresa García-Merino, Valle Santos-Álarez
Language: en
Binding: Hardcover

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