Business Management: Theory and Practice

Business management is the administration of a business that comprises all aspects of supervising and directing business operations in accounting, finance, marketing and project management. Business management also encompasses the organization and allocation of human and material resources, and decision making to achieve common goals and objectivities. Strong and efficient management tools are required by businesses to improve business performance and cope with changing markets. These include decision making tools, planning tools, control tools, process tools, etc. Such tools are also vital for small and medium-sized businesses. They can have different functionalities, such as tracking finances, connecting and networking, managing projects, managing social media and marketing, etc. This book elucidates the concepts and innovative models around prospective developments with respect to business management. Such selected concepts that redefine the theories and practices of business management have been presented in this book. This book will serve as a reference to a broad spectrum of readers.