Wine and Beer Tourism

Chapter 1 Introduction to the Food and Beverage Tourism; 1.1. Introduction; 1.2. History of Travel And Tourism; 1.3. Types of Tourism; 1.4. Forms of Tourism; 1.5. Classification of Tourism; 1.6. Nature of Tourism; 1.7. Importance of Tourism; 1.8. Industries Related To Tourism; 1.9. Tourism Products; 1.10. Characteristics of Tourism Products; 1.11. The Evolution of Food Tourism; 1.12. Food Travel And Food Tourism; 1.13. Types Of Foodservice Providers; 1.14. Commercial Operators; 1.15. Non-Commercial; 1.16. Trends In Food Tourism; 1.17. Other Trends And Issues; 1.18. Conclusion; References; Chapter 2 Wine And Beer Tourism: A Niche Segment; 2.1. Introduction; 2.2. Wine Tourism; 2.3. The World Of Wine Tourism; 2.4. Types Of Wine Tours; 2.5. The Wine Tourist; 2.6. Wine Tourism Motivation And Behavior; 2.7. Beer Tourism And Its Rise; 2.8. Forms Of Beer Tourism; 2.9. Brewery Visitors And Their Motivations; 2.10. Conclusion; References; Chapter 3; Trends In Beer And Wine Tourism; 3.1. Introduction; 3.2. Trends In Wine Tourism; 3.3. Trends In Beer Tourism; 3.4. Impact Of Social Media And Wine And Beer Tourism; 3.5. Influence Of Festival Experience On Tourists; 3.6. Conclusion; References; Chapter 4 Production And Supply Side Of Wine And Beer Industry; 4.1. Introduction; 4.2. Production Of Beer by Fermentation; 4.3. Production Of Wine by Fermentation; 4.4. Supply Of Beer And Wine; 4.5. Distribution And Regulation Of Wine And Beer Industry; 4.6. Conclusion; References; Chapter 5 Management And Marketing Of Wine And Beer Tourism; 5.1. Introduction; 5.2. The Attributes Of Wine Tourism; 5.3. Creating Marketing Strategies For Development Of The Wine Tourism; 5.4. Building Successful Strategies To Market Wine Tourism; 5.5. Social Media Marketing For The Wine Industry; 5.6. The Direct And Indirect Gains Associated With Wine Tourism Business; 5.7. Marketing Of Wine Tourism As A Territorial Product; 5.8. Importance Of Introducing Quality Management System In Management In Wine Tourism; 5.9. Cellar Door Wine Tourism 5.10. Craft Beer: Penetrating A Niche Market; 5.11. Ways To Market The Craft Brewery More Effectively; 5.12. Management: Strategies For Creating The Brand Equity of Craft Beer Tourism (CBT); 5.13. Conclusion; References; Chapter 6 Challenges In Beer And Wine Tourism; 6.1. Introduction; 6.2. Challenges And Opportunities In Wine Tourism; 6.3. Challenges In Beer Tourism; 6.4. Opportunities In Beer Tourism; 6.5. Conclusion; References; Chapter 7 Sustainability In Wine And Beer Tourism; 7.1. Introduction; 7.2. Environmentally Sustainable Vineyard Tourism; 7.3. The Relationship Between Wine Tourism And Proactive Environmental Management At Wineries; 7.4. The Risk Of Biosecurity; 7.5. Sustainable Wine Tourism Increases Brand Loyalty; 7.6. Sustainability Is Gaining Importance In The Beer Industry; 7.7. Tourist And Consumers Are Willing To Pay More For Sustainable Beer; Chapter 8 Socio-Economic Aspects of the Wine and Beer Tourism; 8.1. Introduction; 8.2. Impacts Of Tourism;8.3. Social Impacts Of Wine And Beer Tourism; 8.4. Cultural Impacts; 8.5. Environmental Impacts Of Wine And Beer Tourism;8.6. Conclusion.