This timely and accessible MBA textbook explores the challenges faced by today’s multinational corporations. What is the optimal balance between local responsiveness and global integration? How can a common culture be developed in the face of profound cultural differences? What employment policies are legitimate in a world of differing standards? Through a combination of well-researched theory and illustrative case studies, International Management creates a platform for informed and lively debate on these, and many other issues.
| ISBN-13: | 9781781004388 |
| ISBN-10: | 1781004382 |
| Publisher: | Edward Elgar Publishing Inc. |
| Publication date: | 2013 |
| Edition description: | Reprint |
| Pages: | 452 |
| Product dimensions: | Height: 10 Inches, Length: 7 Inches, Weight: 2.12 Pounds, Width: 1.25 Inches |
| Author: | Paul N. Gooderham, Birgitte Grøgaard, Odd Nordhaug |
| Language: | English |
| Binding: | Hardcover |
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