City Shapers London The Creative People Shaping the City

"There's a strong belief, now more than ever, that creativity really has the potential to change the world, and that only innovative thinking can tackle some of the world's biggest challenges." - Senta Slingerland London is a free haven for creative people and breathes innovation. This book features interviews with 25 creative visionaries who have recently changed the way Londoners eat, drink, dress, go out, stay in, and play sports. Get to know the man who got the Jewish gay scene dancing proudly (Josh Cole), the woman who elevated the zero waste trend to a higher level (Ingrid Caldironi), the man who brought together architecture, furniture and industrial design in an unprecedented way (Asif Khan), among others. All of them are passionate people with a love for the city and the talent to inspire. The perfect book for those who want to change the rules of the game or want to learn from influencers who have succeeded in doing it. AUTHOR: Senta Slingerland is a Strategy and Creative Consultant based in London. She was the Head of Creative & Digital and Director of Brand Strategy at Cannes Lions, co-wrote Game Changers - 60 Years Cannes Lion (Taschen Books) and was the founder of SeeltBelt and Head of Mesa & Cadeira Europe. SELLING POINTS: * Insightful personal interviews with London's creative game-changers, in combination with stylish photography and a cleanly aesthetic layout * 25 interviews that provide insight into their innovative and visionary businesses 180 colour, 30 b/w images