How can you transform a spreadsheet of numbers into a clear, compelling story that your audience will want to pass on?This book is a step-by-step guide (honed through the authors' Guardian masterclasses, workshops and seminars) to bringing data to life through visualisations, from static charts and maps to interactive infographics and motion graphics.Introducing a four-step framework to creating engaging and innovative visualisations, it helps you to: - Find the human stories in your datasets- Design a visual story that will resonate with your audience- Make a clear, persuasive visual that represents your data truthfully- Refine your work to ensure your visual expresses your story in the best possible way.This book also includes a portfolio of best-practice examples and annotated templates to help you choose the right visual for the right audience, and repurpose your work for different contexts.
| ISBN-13: | 9781529743777 |
| ISBN-10: | 152974377X |
| Publisher: | SAGE |
| Publication date: | 2022 |
| Edition description: | 1 |
| Pages: | 368 |
| Product dimensions: | Height: 9.5 Inches, Length: 7.25 Inches, Weight: 1.763698096 Pounds, Width: 0.75 Inches |
| Author: | Adam Frost, Tobias Sturt, Jim Kynvin, Sergio Gallardo |
| Language: | en |
| Binding: | Paperback |
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