"The first biography of a management phenomenon, Tom Peters - guru, corporate messiah, author and fashion accessory - Corporate Man to Corporate Skunk uncovers the truth behind the hype, the reality behind the Peters mythology. Crainer traces the rise of a one-man industry from Vietnam, McKinsey and the Pentagon to a corporate Billy Graham." "Stuart Crainer gained unique access to Tom Peters, obtaining many hours of revealing interviews. He builds a complete picture by talking to Peters's former associates, his contemporaries, acolytes and opponents." "Corporate Man to Corporate Skunk is a searching account of a management icon which simultaneously demystifies the whole guru industry and explains why managers continue to put such faith and dollars into a select few individuals." —BOOK JACKET
| ISBN-13: | 9781900961011 |
| ISBN-10: | 1900961016 |
| Publisher: | Wiley |
| Publication date: | 1997-02-15 |
| Edition description: | 1 |
| Pages: | 252 |
| Product dimensions: | Height: 9.37006 Inches, Length: 6.18109 Inches, Weight: 1.322773572 Pounds, Width: 1.14173 Inches |
| Author: | Stuart Crainer |
| Language: | en |
| Binding: | Hardcover |