• e-Shock the New Rules The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers

e-Shock the New Rules The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers

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SKU SHUB75795
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Overview

e-shock and e-shock 2000 proved themselves to be landmark books that revolutionised the way major retailers and manufacturers look at the strategic opportunities for e-commerce. But in the online world nothing is static - and now there is a new game in town. To keep pace with the rapid rate of change and developments in e-commerce, Michael de Kare-Silver has radically revised and updated e-Shock 2000 and added a vital new strategy section - The New Rules of e-Commerce Success.

Product Details

ISBN-13: 9780333946015
ISBN-10: 0333946014
Publisher: Palgrave Macmillan UK
Publication date: 2000-11-16
Edition description: 3rd
Pages: 352
Product dimensions: Height: 9 Inches, Length: 6.25 Inches, Width: 0.75 Inches
Author: Kenneth A. Loparo
Language: en
Binding: Paperback

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