Entrepreneurial Management Theory and Practice With Cases of Taiwanese Business

How to use this book -- Operation management -- Product and services innovation -- Mechanism to ensure service and product quality -- Purchasing -- Interaction with suppliers -- Marketing management -- Market segmentation -- Value proposition -- Site selection -- Market entry barriers and the relationship with competitors -- Interaction with customers -- Human resource management -- How to determine the number of people in an entrepreneurial team -- Talent demand -- Task assignment and job arrangement -- Staff training and expert consulting -- Entrepreneurial team members and their past experience -- Interpersonal network of the entrepreneurial teams -- Financial management -- Income and cost -- Venture financing -- Hot topics -- Entrepreneurship -- Internet business -- Business plan