If you want to stop an eight year old boy from smoking - who is he most likely to listen to? parents? teachers? the government? or Nike? If that same boy's parents are buying him a Christmas gift, which will they choose? Sports shoes from the company that only promotes its brand? Or shoes from the company that also uses its brand to promote.
| ISBN-13: | 9781587991615 |
| ISBN-10: | 1587991616 |
| Publisher: | Texere |
| Publication date: | 2004 |
| Edition description: | 2 |
| Pages: | 255 |
| Product dimensions: | Height: 8.75 Inches, Length: 6 Inches, Weight: 0.88 Pounds, Width: 0.75 Inches |
| Author: | Steve Hilton, Giles Gibbons |
| Language: | en |
| Binding: | Paperback |
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