This book brings together the underlying concepts, analytical methods, processes of development and problems of corporate strategy, enabling readers to understand the role of corporate strategy within a variety of organizations and providing guidance in the formulation and implementation of strategy. organizational decision-making within a social, political and cultural process; a strongly European/international perspective, with more than 60 company illustrations; an integrated treatment of the cultural context of strategy; coverage of the increasingly important issues of power and process of strategy, formulation and change; a case section comprising 17 studies. The text includes diagrams of key frameworks, chapter introductions, end-of-section work assignments, references and key readings. links to the value chain; bases of stategy at corporate and business level; global aspects of strategic management; corporate parenting and control; strategic architecture; networks, allians and virtual organizations; the strategic importance of information; and mechanisms of strategic change.
| ISBN-13: | 9780135256190 |
| ISBN-10: | 0135256194 |
| Publisher: | Springer |
| Publication date: | 1997 |
| Edition description: | 1988 |
| Pages: | 284 |
| Product dimensions: | Weight: 1.4660740423 Pounds |
| Author: | Lawrence I. Gilbert,Joanne Ballarino,Ad M. T. Beenakkers |
| Language: | en |
| Binding: | Hardcover |
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