• International Business: A Managerial Perspective plus Pearson MyLab Management with Pearson eText, Global Edition

International Business: A Managerial Perspective plus Pearson MyLab Management with Pearson eText, Global Edition

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Overview

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States.  For courses in international business.This package includes MyLab. Successfully prepare students for the international marketplaceInternational Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasizes cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organizations worldwide. Reach every student by pairing this text with Pearson MyLab ManagementMyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.Pearson MyLab Management should only be purchased when required by an instructor. Please be sure you have the correct ISBN and Course ID. Instructors, contact your Pearson representative for more information.

Product Details

ISBN-13: 9781292313832
ISBN-10: 1292313838
Publisher: Pearson
Publication date: 2019-11-06
Edition description: 9
Product dimensions: Height: 11.0236 Inches, Length: 8.6614 Inches, Weight: 0.26896395964 pounds, Width: 0.7874 Inches
Author: Ricky W. Griffin, Mike W. Pustay
Language: en
Binding: Paperback

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