Marketing Analytics provides guidelines in the application of statistics using SPSS for students and professionals using quantitative methods in Marketing and Consumer Behaviour.
| ISBN-13: | 9781032052199 |
| ISBN-10: | 1032052198 |
| Publisher: | Routledge |
| Publication date: | 2022 |
| Edition description: | 1 |
| Pages: | 200 |
| Product dimensions: | Height: 9.68502 Inches, Length: 6.85038 Inches, Weight: 0.92814612302 Pounds, Width: 0.48 Inches |
| Author: | José Marcos Carvalho de Mesquita, Erik Kostelijk |
| Language: | en |
| Binding: | Paperback |
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