National Strategic Planning and Practice: The Case of Thailand's Telecommunications Industry

This text explores the relationship between telecommunications strategic planning process (TSPP), the organization and the environment for developing an understanding of the idea of a national TSPP (NTSPP) in Thailand. The overall aim is to explore an understanding of an NTSPP by providing a detailed study of the strategic planning and practices of the Thai telecom regulators during the period from 1954 to 1996. It applies the strategic planning process principles to further the understanding of NTSPP in Thailand. By using the SPP framework, the study develops a theoretical TSPP framework for analyzing the underlying TSPP strategies within the national telecom regulators in Thailand. It also seeks to illustrate the limitations of the traditional strategic planning theory when applied to NTSPP. From a theoretical perspective, this book illustrates that a lack of formalization and consensus in Thailand's NTSPP is the fundamental backlog for the successful operation of its industry.