The role of services in an economy - The nature of services - Service quality - Service strategy - New service development and process design - The supporting facility - Service facility location - The service encounter - Internet service - Forecasting demand for services - Managing waiting lines - Queuing models and capacity planning - Managing capacity and demand - Managing facilitating goods - Service supply chain management Managing service projects - Linear programming applications in services - Productivity and quality improvement - Growth and expansion.
| ISBN-13: | 9780071181150 |
| ISBN-10: | 0071181156 |
| Publisher: | McGraw-Hill |
| Publication date: | 2001 |
| Edition description: | 3rd edition |
| Pages: | 646 |
| Product dimensions: | Weight: 3.1085178942 Pounds |
| Author: | James A. Fitzsimmons, Mona J. Fitzsimmons |
| Language: | en |
| Binding: | Paperback |
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