Hirshberg describes how Nissan Design International produced a culture which fostered innovation, enabling the author's team to produce designs for cars for Nissan and Ford, computers, golf clubs, yachts, ski boots and medical instruments. Demonstrates how to manage creative people and foster creativity at work.
| ISBN-13: | 9780140277760 |
| ISBN-10: | 0140277765 |
| Publisher: | Penguin |
| Publication date: | 1998 |
| Pages: | 261 |
| Product dimensions: | Height: 9.48817 Inches, Length: 6.45668 Inches, Width: 0.7874 Inches |
| Author: | Jerry Hirshberg |
| Language: | en |
| Binding: | Hardcover |
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