A cliche it may be but we are living in ever more turbulent times. Business decision-making has become more challenging and unpredictable than ever: we see unforeseen and often cataclysmic changes in consumer demand, both at home and in export markets; customers continue to demand more, more quickly and for less; new laws and regulations abound; competitors steal loyal customers; and, increasingly, the advice that once could be found from a 'Small Business Adviser' has been replaced by a call centre. Hand in hand with these challenges, the risks associated with expansion, or a new strategy, have grown significantly. In the context of a small business, where a manager has not necessarily had the breadth of experience of someone in a larger organization or formal management learning, they can seem extremely daunting. This book addresses the issues confronting managers/owners of SMEs by providing practical, jargon-free advice on which a SME can create a sound platform from which to prosper.* Uncomplicated and jargon free to appeal to the SME director or manager who has little time to read* Can be used as a continuous read or a source of ides for dealing with the day-to-day problems of running and growing a small business* Based on the practical experience of the authors with examples taken from consulting practice
| ISBN-13: | 9780470850510 |
| ISBN-10: | 0470850515 |
| Publisher: | Wiley |
| Publication date: | 2003-08-01 |
| Edition description: | 1 |
| Pages: | 316 |
| Product dimensions: | Height: 9.704705 Inches, Length: 6.751955 Inches, Weight: 1.1243575362 Pounds, Width: 0.814959 Inches |
| Author: | Peter Wilson, Sue Bates |
| Language: | en |
| Binding: | Paperback |
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