C.K. Prahalad describes how the world's low-income markets offer opportunity for the world's wealthiest companies to seek fortune and bring prosperity to the poor.
| ISBN-13: | 9789332518926 |
| ISBN-10: | 9332518920 |
| Publisher: | Dorling Kindersley, licensees of Pearson Education |
| Publication date: | 2014 |
| Edition description: | 1 |
| Pages: | 360 |
| Product dimensions: | Height: 1.85039 Inches, Length: 7.99211 Inches, Weight: 1.3007272608624 Pounds, Width: 9.99998 Inches |
| Author: | C. K. Prahalad |
| Language: | en |
| Binding: | Hardcover |
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