• The Passenger Has Gone Digital and Mobile Accessing and Connecting Through Information and Technology

The Passenger Has Gone Digital and Mobile Accessing and Connecting Through Information and Technology

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Overview

Nawal K. Taneja explores and explains the game-changing opportunities presented to the industry by new-generation information and technology. He shows how information and technology can now drive, not just enable, an airline's strategy to become truly customer-centric at a personalized level, while at the same time enabling the operator to reduce costs, enhance revenues, reduce risks and become much more flexible and agile by better managing complexity.

Product Details

ISBN-13: 9781409435020
ISBN-10: 1409435024
Publisher: Ashgate Publishing, Ltd.
Publication date: 2011
Edition description: 1
Pages: 208
Product dimensions: Height: 9.21 Inches, Length: 6.14 Inches, Weight: 1.4550509292 Pounds, Width: 0.63 Inches
Author: Nawal K. Taneja
Language: en
Binding: Hardcover

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