Spulber's Management Strategy integrates mainstream strategy, up-to-date examples and economic analysis in this balanced, comprehensive, and compelling 1st Edition. In each chapter there are up-to-date "Mini-case" industry examples and practical "Numerical Examples" that use numbers and scenarios MBAs might likely face on the job. Finally, there is notable coverage of important contemporary strategy topics such as innovation, global business, transaction costs, and game theory.
| ISBN-13: | 9780072873481 |
| ISBN-10: | 0072873485 |
| Publisher: | McGraw-Hill/Irwin |
| Publication date: | 2003 |
| Edition description: | 1 |
| Pages: | 431 |
| Product dimensions: | Height: 10 Inches, Length: 8 Inches, Weight: 2.23107809144 Pounds, Width: 0.75 Inches |
| Author: | Daniel F. Spulber |
| Language: | en |
| Binding: | Hardcover |
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