A straightforward, comprehensive marketing text providing clear coverage and current examples of marketing concepts, topics, emerging issues, and technologies.
| ISBN-13: | 9780324006384 |
| ISBN-10: | 0324006381 |
| Publisher: | Holtzbrinck |
| Publication date: | 2002-10-30 |
| Edition description: | 2003 |
| Pages: | 224 |
| Product dimensions: | Height: 9.21 Inches, Length: 6.1401452 Inches, Weight: 1.04 Pounds, Width: 0.5618099 Inches |
| Author: | Cara MariAnna |
| Language: | en |
| Binding: | Hardcover |
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